Why I Will Never Trust YouTube Again. Plus, essential tips from a video producer about creating cannabis video.

I'll fully admit that this video opens with a rant about YouTube. But it's a good cautionary tale if you are planning on posting cannabis video. Afterward, I share with you my tips for creating cannabis video that will save you time and money. https://vimeo.com/265120917 Scojo: Hey, everybody. Scojo the Herb Advisor here. Boy, this...

Why Video Marketing Is No Longer An Option

If you’re a cannabis business and you’re not putting some level of investment into cannabis video, you are about to miss out on being a part of 80% of the content that is expected to be consumed in 2019. That’s right, according to a study done by Cisco and posted on LinkedIn recently: https://www.linkedin.com/pulse/2019-80-worlds-internet-traffic-video-cisco-study-kathleen-kurm/ Being...

To Brand Or Not To Brand.

https://youtu.be/-8SZ2WWQkSY It may not look like it, but I actually pay attention to branding, and not just in the cannabis industry. At first I hated it, because whilst working at an unnamed major software/gaming company, I felt like our "brand" was one of my biggest restrictions to my creative-based job. The other companies I worked...

Marketing Marijuana (feat. Foot Traffik)

https://youtu.be/1yIzoTDJSaM If you are cannabis business looking for professional marketing help, check out the above video featuring my interview with Guillermo from Foot Traffik, a cannabis marketing firm out of San Francisco. Marketing is a bitch. It is a bitch on so many levels. I can almost guarantee you that every business looks back on...

King Cannabis Expo

https://youtu.be/6JVmD4EujXw Hey everybody it's me, your boy, Scojo The Herb Advisor. Well, not really your boy, as much as your cannabis blogging bitch, but same difference. Whether you are a newbie to the cannabis industry, or a veteran of all things weed, there is always something to learn and connections to be made at cannabis...